Amine Manceur

Advisor to the CEO

Amine Manceur joined the Pourquoi Pas Coaching International team in November 2021, as an Advisor to the CEO. Amine holds a bachelor’s degree in International Development and Globalization as well as a Post Graduate Certificate in Project Management. His curiosity, charisma and determination have helped him in his career at the University of Ottawa where he holds a position as a Program and Project Specialist at the University’s International office. In the past, Amine’s work focused largely on networking, employer relations, planning as well as ensuring jobs for current students and future graduates from the University. Being a visionary, he set the bar high and broke several records. In his spare time, Amine loves to immerse himself in different cultures through traveling, photography, cooking, and trying new foods.

Amine has joined our team because he enjoys having positive impact in people’s lives and sees the many benefits of coaching. He himself has had the opportunity to complete the Global Emerging Leaders program, from Pourquoi Pas Coaching International, which allowed him to discover new things about himself and gave him a fresh perspective on leadership. As a lifelong learner, Amine will be completing a Master of Education with a concentration in Leadership, evaluation, curriculum, and policy studies. His dream would be to develop coaching and training programs for the next generation of leaders. 

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It always seems impossible until it's done.

Nelson Mandela


Pourquoi Pas, formerly exeCoaching International, helps individuals and organisations meet their challenges by discovering, inspiring and liberating human potential through change.

Pourquoi Pas works with you, using our creative discovery process and consulting framework, to help release your full leadership potential.

‘We believe change
is worth changing for.’

– Mimi Moore, Founder and Executive Coach

‘Overcoming a leadership challenge — or any other life hurdle for that matter — in a rapidly changing and fluid environment can be daunting at best. At Pourquoi Pas we accompany clients on their journey.’

– Mimi Moore, Founder and Executive Coach


Our programs

Helping individuals and organisations meet their challenges by discovering, inspiring and liberating human potential through change.


‘Let yourself be silently drawn by the strange pull of what you really love. It will not lead you astray.’
– Rumi


If you are interested in joining our team of coaches, write to us at

Mimi Moore

Formerly exeCoaching International, to learn more contact us now at

To see our programs click below: